ValueStory™ App
Instead of delivering the same old sales presentation, leverage the iPad as a true interactive guided selling tool!


Why ValueStory?
Personalize Your Story for Each Buyer
Recommends the right value messages based on company profile, roles, and challenges
Justify Your Proposed Solutions
Provide the value justification your frugal buyers need to make a decision
Tell Your Story Your Way
Use drawings, graphics, animations, and more to communicate your value proposition like never before
Make Your Points Quickly
By organizing content into chapters, it's easy to jump to what interests your buyer
Review The Value Of Your Solution
ValueStory summarizies the "Cost of Doing Nothing" and the benefits of your solution to make your proposal a priority
Leave Them with a Report
Create personalized leave-behind reports, empowering your buyer to deliver your value story to other stakeholders
Use Tablets for Better Customer Engagements
To effectively engage your buyer, your sales teams need to excite skeptical buyer's with visual storytelling, while at the same time delivering the benchmarks and financials frugal buyers need to justify "Why Change?", "Why Now?" and "Why You?".
ValueStory is a revolutionary value selling platform designed to help you more effectively codify, quantify and deliver your value messages to today’s more skeptical and frugal prospect.
The ValueStory platform leverages tablets to empower you and your teams to better build and present your unique value story, quantifying the benefits your solutions provide and the competitive value advantage you uniquely deliver. ValueStory is designed to get purchase decisions moving faster from “Do Nothing” to “Yes”, with less discounting, and with higher win rates.
Run by sales professionals or prospects via an iPad App, the ValueStory guided selling application challenges your prospects by providing the compelling value storytelling, benchmark insights, diagnostic assessments, cost justification and competitive comparisons needed to drive purchase decisions.
Rational financial justification is combined with compelling story telling animations, before vs. after visuals, success story videos, links and social sharing to drive superior emotional engagement.
Quantify the Pain
- Challenge the Status Quo by compelling "Why Change?"
- Assess Current Practices vs. Best Practice Benchmarks
- Quantify the "Cost of Doing Nothing"
Justify the Gain
- Challenge decision delays by prioritizing "Why Now?"
- Intelligently recommend the right solution
- Quantify the benefits and substantiate claims
Prove Not the Same
- Challenge competitive pressure by evidencing "Why You?"
- Differentiate your competitive story
- Quantify your competitive advantages
Helpful Resources
2013 The Year of Mobile Value Selling?
With Tablets becoming more of a focus for 59% Sales Teams are you ready?
Video Walkthrough of ValueStory
A short demo of ValueStory and some basic functionality
ValueStory feature on Smart Selling Tools
Nancy Nardin, host of Smart Selling Tools discusses Alinean's ValueStory App.
Try It Yourself (on your iPad)
Try out the new ValueStory app for yourself on your iPad.
Empower Better Customer Engagements with ValueStory
Learn how ValueStory can help you advance customer engagements
Transforming Mobile into an Effective Value Selling Tool
Webcast outlining all you need to know about ValueStory
Way More Than an App.
It's a Platform!
ValueStory includes features that make it much more than just another App:
- Builder to automate the creation of your unique value story
- Customer Intelligence to collect knowledge and benchmarks from each of your sales engagements, dynamically leveraging the insights in each engagement
- Administration to control your content distribution and access management
- Reporting to drive sales usage and adoption, and mine customer intelligence insights
- Connectors to integrate ValueStory into your sales workflow and share intelligence with your CRM solution
ValueStory powered by Alinean
Tell Your Value Story
Storytelling is important to grab your buyer’s attention and make your presentations more memorable.
ValueStory provides Story Vignettes to help engage prospects with your value message, including animated drawings, graphics, videos and resource links.



