Veritas Dark Data Assessment
The storage costs and business risks of Dark Data
Most organizations don’t understand the growing data problem in their organization, with explosive growth and a lack of understanding / classification as to which data is important to the business, or might be junk – wasting valuable space and budget.
Veritas published educational white papers, infographics and videos to help educate buyers on the Dark Dat challenge, but wanted to do something more impactful and personalized, to really “bring the problem home” to potential prospects.
Veritas turned to Alinean, to produce a special interactive content deliverable, the Dark Data Assessment.
The tool is part ebook, educating businesses on the magnitude and costs of the Dark Data issue, and part calculator, collecting a few key data points from the user to estimate the specific impact and cost of Dark Data on their budget and organization.