Commvault Backup TCO Assessment

Comparing the total cost of ownership of Traditional / Hyperconverged to Hyperscale backup solutions

Commvault, a leading provider of enterprise storage, backup and information lifecycle management solutions, needed an easy yet credible way to prove to prospects the cost and business advantages of their new Hyperscale backup solutions.

Comparing to traditional backup, and even newer hyperconverged solutions, Commvault’s Hyperscale solution helps to better simplify backup, providing more effective management while delivering superior SLAs, scale and abilities.

But how to prove this to ever more skeptical and frugal buyers?

Commvault turned to Alinean, to develop and deliver a new self-service Backup TCO Assessment tool.

This on-line interactive content provides prospects with a way to input a few parameters about their storage and backup requirements, and obtain a quick comparison and TCO analysis.

Ratings using buckeye balls clearly show capability advantages. Peer benchmarks by industry compare priorities with others. TCO and business value analysis is delivered using a third party validated model, for credible financial analysis and justification.

The tool is used to help fuel consultative marketing campaigns, leveraging the interactive content of the Backup Assessment Tool to generate better click-through and engagement. The opportunities captured by the Backup Assessment Tool are better quality, and more motivated to advance.