Our Team

Our team has a unique combination of value selling & value marketing experts that joined together to help you Fight Frugalnomics

Want to Fight Frugalnomics?Join our Team!
Alinean's Team

Business Value & ROI Analysts

Content Optimization Experts

Creative Marketing Talent

Brilliant Technical Vision

Tom Pisello

CEO & Founder

The Economic Buyer now reigns. They care about cost savings, quick payback and bottom line impact. Our world-class customers have demonstrated astounding success with our tools for one basic reason: our commitment to helping our customers achieve this mandatory connection with their increasingly economic-minded buyers.

Mr. Pisello founded Alinean in 2001. Prior to Alinean, Mr. Pisello founded Interpose, a provider of total cost of ownership (TCO) measurement and analysis software tools and training, which he founded in 1993 and sold to Gartner in 1998. At Gartner, Mr. Pisello served as Managing VP and was instrumental in Gartner’s software becoming the industry standard for TCO assessment.

After leaving Gartner, Mr. Pisello launched and developed several innovative companies, including FullArmor, Connotate Technologies, DigitalOwl, OurBeginning.com and Puerta-Bella.com. In addition to his daily blog, Mr. Pisello is a regular contributor to various publications, including ComputerWorld, CIOInsight, CIO Decisions and other TechTarget online journals.

Mr. Pisello holds a B.S. degree in electrical engineering from State University of New York at Buffalo and a mini-MBA from Rollins College, Winter Park, FL.

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Tom Pisello
  • BS Electrical Engineering

    State University of New York at Buffalo

  • mini-MBA

    Crummer Graduate School of Business

Jeff Skonieczny

VP, Technology, Security & Platform Services

Information overload is the "disease" of our time. With Alinean's tools, vendors can deliver optimized, focused, requirements-driven information to decision makers, which in turn expedites sales cycles, implementations, and most importantly, assures value delivery.

Mr. Skonieczny leads Alinean’s product development, quality assurance, technical support and platform service delivery. Joining Alinean management team in 2010, he brings over 20 years experience successfully leading gloablly dispersed, effective development teams leveraging outsourcers and off-shoring with a key focus on delivering products that drive market value. Prior to Alinean, Mr. Skonieczny was VP of Software Engineering and other leadership positions at CA Technologies (formerly Computer Associates) for nearly two decades.

Mr. Skonieczny holds a B.A. in Economics, State University of New York; College at Cortland and Computer Programming Diploma from New York University.

Jeff Skonieczny
  • BA Economics

    State University of New York

  • Computer Programming Diploma

    New York University

Betty McNeil

EVP of WW Sales

Today's business era is all about how to "do more with less" and purchasing solutions that deliver "best value". Alinean's empowers our customers, via our interactive business case sales tools, to cost justify their portfolio to their customers in highly competitive marketplaces, driving significant sales volumes that continually scale upward in a down economy

As Executive Vice President of Sales, Betty directly manages sales at Alinean and personally manages several of Alinean’s largest accounts.

Prior to co-finding Alinean in 2001, Betty started her Sales & Marketing career at IBM for 17 years and was the 17th employee on the original IBM Personal Computer Marketing team in Boca Raton where she received numerous worldwide marketing awards. When the IBM Boca Raton plant closed, she then transferred into IBM sales with a primary financial/banking vertical and secondary media vertical in both Orlando for Disney/Universal/Banks and then IBM 590 Madison Ave, NYC to gain international banking software and media background. She further rounded out her financial software background at Kirchman for banking software and JDEdwards for ERP software.

Betty has spent the last fifteen years of her career dedicated to ROI/TCO; initially as Worldwide Director of Sales for Interpose, Inc. a Total Cost of Ownership software firm which was successfully sold to the GartnerGroup in 1998. Within two years of acquisition, Betty drove the TCO Sales Specialist team that overlayed 500 sales reps team to become a $30 million business in annual sales, helping Interpose to become one of Gartner's most successful acquisitions with a 1000% increase in sales which was folded into a $100M measurement/consulting division.

Betty McNeil
  • BS Business

    Florida Atlantic University

  • BS Education

    Florida Atlantic University

Dan Sixsmith

VP, Strategic Accounts

It is extremely important to be passionate about your company and the services it provides — in addition to helping clients grow their business profitably. Alinean's proprietary expertise is critical to helping companies navigate through challenging waters; and nurturing our deep client relationships is the key to long term success.

Mr. Sixsmith, leads Alinean’s relationships with interactive marketing agencies and digital publishers. He joined Alinean during March 2010, and brings a deep understanding of the interactive marketing space, along with more than 25 years of experience in business development, client relationship management, sales/marketing management and strategic planning. Prior to Alinean, Mr. Sixsmith was VP of Business Development for Indelible Media Corp where he grew the agencies’ business by over 400%.

Dan Sixsmith
  • MBA Strategic Management

    Fordham’s Graduate School of Business

Mark Schlueter

VP, Strategic Accounts

Do your sales reps think of your solutions in terms of the specific customer metrics they can affect? It’s about the money! Help customer executives and economic decision makers connect the dots between your solution and their performance metrics with Alinean value marketing and selling tools. Re-orient your messaging and sales reps from a technical product focus to a focus on the business of improving customers’ profits.

Mark Schlueter has a passion for helping sales teams achieve goals by selling and communicating the financial value of their B2B solutions. With Alinean value selling products, Mark helps sales teams grow revenues, grow margins and close deals faster by selling financial outcomes throughout the sales cycle. He is a Sales Vice President responsible for several of Alinean’s largest accounts.

Mark gained his professional experience from a combination of successful careers in information technology sales and financial accounting. Prior to joining Alinean, Mark was a software sales manager, enterprise software sales representative and global account manager during his distinguished sales career at Hewlett-Packard. He was also a software account executive for Micro Focus. There he conceived and launched a successful sales pursuit model based on compelling financial justification. Mark started his career in public accounting as a Certified Public Accountant.

Mark Schlueter
  • BS Accountancy & Finance

    Miami University

Paul Demopoulos

Managing VP, Analyst

Business Value begins and ends with understanding the unique characteristics of each enterprise. Deriving value from potential technology deployments requires thoughtful application of historical experience to project the results for each specific client, and to ensure that the deployment of that technology delivers the expected benefits.

Paul Demopoulos has built his career on understanding and communicating these concepts and ensuring that customers reconcile a project's potential with business realities. This ensures success in leveraging technology and meeting expectations.

Paul brings Alinean more than 20 years of System Integration, Business Process Consulting, Sales, Marketing, and Software Product management experience. He has demonstrated deep expertise in the areas of Customer Contact Solutions, Unified Communications and Networking, Security, Storage, Document and Content Management, and Process Modeling. With technical implementation experience, a sound business foundation, statistical insights and knowledge of research methods and the analyst community; Paul manages client engagements, develops sophisticated yet intuitive business case models, and drives new business development initiatives with major Alinean accounts.

Paul Demopoulos
  • MBA

    Crummer Graduate School of Business

  • BS Mathematics

    University of Chicago

Greg Shanker

Principal Analyst

Originally, as a customer of Alinean's I learned firsthand how sales effectiveness could be improved with Alinean value selling tools – driving more / higher level engagements, decreasing sales cycle time, reducing discounting and driving competitive wins.

Greg develops engagement best practices, and serves as project manager and analyst for several major Alinean accounts.

Greg has over twenty years of experience with leading firms in the software industry including IBM, Oracle, and SAS. Throughout his career Greg has driven innovation through strategic planning and establishing best practices in Sales and Marketing roles.

Prior to joining Alinean, Greg lead the ROI Program Office for IBM Tivoli, where he developed value models for the Tivoli portfolio of systems management products, and trained and supported the field sales organization's value selling initiative. Under Greg's leadership Tivoli achieved a 10% increase in incremental sales, a reduction of 30% in sales cycles, and an increase of 50% in the win ratio for strategic opportunities by leveraging value selling. The ROI training and deployment program Greg instituted is viewed as a best practice within IBM and the industry. Greg has extensive experience with several IT disciplines, including systems and network management, security, data management, storage, data warehousing, business intelligence and enterprise resource planning.

Greg Shanker
  • MBA

    University of North Carolina, Chapel Hill

  • BS Mathematics

    Vanderbilt University

  • BS Computer Science

    Vanderbilt University

Amy Carter

Principal Analyst

Traditional marketing doesn't have the goods to connect and engage with today's executive — On one hand suffering from marketing fatigue

Amy Carter works closely with the Alinean Production Analyst organization, working with customers and analysts to develop Excel models from conception to production publishing into Alinean's proprietary XcelLive™ framework. She also develops ROI and TCO business case models for Alinean's enterprise sales tools and demand generation calculators, manages several client relationships, and contributes to Alinean's technical white papers.

Prior to joining Alinean, Amy worked as an Associate Financial Manager for AT&T's Business Services, where she worked to improve and develop standardized revenue forecasting and plan processes, managed the development and implementation of system enhancements used to improve accuracy and efficiency, and consolidated and analyzed monthly forecast and plan for revenue and expenses.

Amy Carter
  • MBA emphasis in Finance & Management

    Crummer Graduate School of Business

  • BA Accounting

    Illinois Wesleyan University

Shannon McGlothin

Principal Analyst

Leading successful projects requires not only fundamental business knowledge but also an adaptive and unique approach to the challenging economic demands and ever-changing advancements in technology. Working closely with customers is an exciting and crucial element that requires involvement and listening skills as well as a complete end- goal understanding.

Shannon McGlothin has helped Alinean create numerous financial models for some of the world's top IT vendors, qualifying and validating investment dollars with respect to proposed benefits and realized gains. He brings Alinean many years of Analyst experience, conducting executive level management reports and dashboards, and customer profitability analysis that lead to several million dollars worth of profit initiatives. He developed investment models that allowed for quick and concise decisions regarding capital and customer projects, using IRR, NPV, and payback analysis.

Shannon McGlothin
  • MBA

    Stetson University

  • BS Business Administration

    University of Central Florida