March 23rd 11a ET Tom Pisello Alinean CEO / Founder Do your sales reps complain they have too many platforms, apps and sites to keep track of and stay productive? Is it a constant struggle to keep your value selling program front and center? What if your sales reps and … Read More

  Thank you for joining IDC, Alinean, and Finlistics at one of our free half-day Business Value Summits and learning how to improve your marketing and selling effectiveness with business value, ROI & TCO. These free half-day events were designed to provide you knowledge on the latest research on the … Read More

In an effort to reduce costs and boost sales, you enter 2017 under the gun to deliver even more business growth from your Channel Partners. But simply adding more partners won’t do the trick. The challenge: Your buyers have changed, no longer responding to the same old channel rep pitch. … Read More

Today’s buyer doesn’t want a sales pitch. They want to know how your insights and experience can help them beat the competition.  But this is easier said than done: •      Are your sales reps empowered to engage earlier and have poignant financial discussions you’re your prospects? •      Can they compare … Read More

Your buyers are concerned about the economics of each purchase decision, and as a result, require financial justification early and often throughout the buyers journey. At the same time, your standard product-centric content and demo-laden sales approach haven’t kept pace. You have to change, and in order to do so, … Read More

As more customers require quantifiable proof they are making the right decision when purchasing a new product, solution providers who cannot provide financial justification are at a disadvantage. This is especially true whether you are selling against an incumbent market leader, or fighting against the status quo. Join us Thursday, … Read More

Financial justification remains a requirement, this according to research by IDC’s business value consulting group, with a whopping 95% of decision makers requiring proof of business value outcomes prior to considering and approving a purchase. Although required to gain approval, buyers struggle with the metrics and models to provide financial … Read More

“If you build it, they will come” is a quote made famous in the movie Field of Dreams. While the philosophy behind this saying worked great in a Hollywood movie about a fictional baseball field built in an Iowa cornfield, applying it when launching a new value / ROI tool … Read More