Alinean
IT Assessment Calculator™
Using Capability and Maturity Self-Assessments for Demand Generation Programs
Alinean's IT Assessment Calculators are online self-assessment or partner/sales rep-assisted tools used to assess an organization's current opportunities for improvement. Opportunities are measured via capability and maturity surveys, to determine your organization's progress in implementing best practices relating to the solutions you sell. The survey and assessment points can be customized and developed to help highlight key measures and criteria for improvement.
Using the survey responses, the tools first provide a score for how far the customer has progressed - and then deliver a compelling comparison of an organization's current progress versus peer average and high performers. The average and high performer data is dynamic, collected over time as more and more customers participate in the online assessment.
From the current score and peer gap analysis, the tools typically generate intelligent guidance on next steps, and a practices and product recommendation roadmap for value improvements.
Some customized assessment tools even include a high level value assessment, to communicate the directional benefits for proposed implementations.
Assessment Tools can be developed to:
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Measure prospects capability and maturity / readiness (e.g.. How the customer scores with regard to ITIL maturity or Infrastructure Optimization maturity)
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Compare prospects to other respondents to quantify gaps and raise urgency (e.g.. how the customer compares in their maturity compared to industry, location and size related peers or leaders)
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Communicate opportunities for improvement, including a detailed and prioritized gap analysis and solution recommendation.
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Quantify the value of improving gaps and implementing recommended solutions / products (directional high level value)
These Assessment Tool driven campaigns can help to:
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Drive higher level strategic selling
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Engage executives in annual planning cycles and consultative engagements to discover issues and understand gaps
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Drive understanding of the most important projects and product that can lead to competitive advantage and quantifiable value
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Improve urgency and drive demand for products using strategic positioning, competitive assessment and value quantification
Features
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Survey questions to assess current capability/maturity and readiness
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Online results comparing company to other respondents and peer average/ leader benchmarks
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Value quantification, providing an overview on the value of closing gap with competition
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Compelling printed Word and PPT reports
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Save/Open functions, to allow users to work iteratively in completing and refining assessment results
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Invite a Colleague to support team based completion of online assessments and collaboration
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Lead and usage capture and tracking
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Database of respondent results for analysis
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Complete internationalization
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Uses the EnterpriseROI framework to deliver an enterprise ready sales tool, and suite.
Benefits
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Connect with executive level/strategic buyers, attracting highly qualified decision maker leads
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Raise urgency through competitive measures, peer comparisons and gap analysis reports
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Position solutions and engagement as part of an overall strategic plan
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Provide value added web content to promote visits / stickiness of site
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Reduce sales cycles and improve competitive advantage








