Turn opportunities into results at every stage of the customer buying lifecycle.

Alinean's B2B sales and marketing tools target frugal buyers' skepticism, speed prospect decision making, and streamline the sales cycle »

Industry First:

Our EnterpriseROI™ Platform enables the industry's first programming-free, web-based sales tools. Centralized, scalable & flexible, this turnkey SaaS solution automatically converts spreadsheet-based sales tools into powerful enterprise database driven applications »

What's New

Microsoft launches the Alinean Windows 7 ROI Tool on the Microsoft Partner Network

BtoB: Selling to the C-Suite - Build relationships based on business goals, responsiveness and accountability

HP’s Cutting-edge 'IT Operational Advantage Boardroom' Microsite features Alinean-powered Tools

Goldman Sachs Reports SaaS First Choice for Software

EMC launches demand-gen VirtualizationVille microsite featuring Alinean Assessment Tool

IDC develops ROI Calculator for Novell's Identity Access Management

Connecting with Skeptical/Frugal Buyers drives Content Marketing Spending up Significantly in 2010

IDC to highlight Alinean tools at Directions 2010

Alinean Announces Record Performance and Significant New Customer Additions in 2009

Proof of Windows phone TCO savings via demand-gen and sales enablement tools from Alinean

B2B: Nearly 40% of Marketers Plan on Budget Increase in 2010

Alinean helps EMC Documentum drive demand and quantify the value for Case Management

See how we deliver for:

Marketing Teams »

Sales Teams & Channel Partners »

Consultants »

Increase your selling effectiveness with on-demand ROI/TCO business value sales tools

Why do the Top Tech Providers depend on Alinean Sales Tools?

As a general rule, C-level executives are only interested in one thing: business results. So if you’re going to sell IT in the boardroom, you need to rethink what you’re doing and what you’re selling so that it matches the way C-level executives think.”

- Selling Power

With effective sales enablement strategies, the average sales rep will generate an additional $260,000 in revenues. However, few vendors are providing the comprehensive set of tools necessary for the typical sales rep to be successful.”

- Lee Levitt, Program Director,
IDC Sales Executive Practice

Alinean updates ROI Analyst regularly with industry benchmark data and logic to keep abreast of ever-changing pricing, services and features. While customers can and do undertake TCO/ROI studies on their own, the use of ROI Analyst encourages customers to partner with HP in these studies as a trusted advisor.”

– Don Jenkins, VP Marketing of
HP’s Business Critical Systems

The size of my sales force has stayed the same, the industry we're selling into has declined 1-2 percent, but we have grown our business by between 6-8 percent. We think this success is due to a combination of our technology and Alinean's business value selling solutions.”

– Wally Casey
VP of IBM / Tivoli Software

The power of ROI lies in its ability to quantify the business benefits of an investment in terms that CFOs and other executives can readily understand. Alinean’s solutions, like no other, empower IT vendors to engage with Cx-level executives, & prioritize and justify planned investments and proposals.”

– Randy Perry, VP Business
Value Selling Solutions, IDC

The response from CxOs at our prospective and current client sites has been extremely positive. One contact even remarked that he would like to have the ROI Analyst for all their cost-justification projects."

– Jerry Schorn,
Princeton Softech

By standardizing on the Alinean business value selling solutions worldwide we have increased our sales effectiveness, cutting sales cycles by several months and improving our competitive advantage.”

– Lyndon Wilkes, HP

As a start-up, revenue growth is essential. With Alinean business value selling tools, we have experienced a direct 30% growth in our business.”

- Richard Farrell,
CEO Full Armor Corp

Alinean business value selling tools are in use with over 1,500 worldwide sales professionals, consultants and channel partners... enabling us to drive incremental revenue opportunities, reduce sales cycles and increase competitive effectiveness.”

- Ron Liles,
IBM/Tivoli Software

Alinean's ROI Calculator business value selling tools are a significant part of a multi-million dollar migration campaign, helping us to generate a significant increase in highly qualified leads."

– Lyndon Wilkes, HP

Alinean support of HP’s TCO/ROI effort is exemplary.”

- Don Jenkins, VP Marketing of
HP’s Business Critical Systems